People love Pelican Elite Coolers because they’re so eye-catching! Bold colors on the outside are highlighted by the contrasting interior. Our mission is to provide our customers with an exceptional experience, and to do that we work closely with Pelican so that we can offer the widest selection of color options of any distributor. Our custom colors are among the most popular colors that we sell, and when they sell out our customers want to know when they’ll be back and what the next custom color will be.